119 - 9 Reasons To Start Your Marketing Yesterday
Do you have marketing in your business? It’s okay if you don’t. This episode is for those that are anywhere on the marketing spectrum. We’ll be talking about the 9 reasons you need to double down on your efforts immediately and why it’s essential that your business is playing offense instead of defense. Listen to our 11 minute episode today to change the landscape of how you view the time, budget, and experience it takes to have marketing processes in your business that will make a difference.
Show Notes
00:00 - Intro
01:00 - Contractor’s Time-Related Marketing Objections
01:30 - 1st Reason: It’ll Save You Time
03:00 - 2nd Reason: Get Qualified Leads
03:30 - 3rd Reason: Gain Ideal Jobs
04:30 - Contractor’s Budget-Related Marketing Objections
04:45 - 4th Reason: Increase Your Budget + Your Prices
05:30 - 5th Reason: You’ll See An ROI
06:30 - 6th Reason: You’re Not Selling Enough
07:00 - Contractor’s Expertise-Related Marketing Objections
07:16 - 7th Reason: You Can Fire Yourself
08:00 - 8th Reason: Work On Your Business, Not In It
08:30 - 9th Reason: It’ll Free You Up
09:40 - Don’t Know How To Get Started Or Grow With Marketing? Check Out Benali
10:30 - Outro
Quotable Moments
“Your business needs to be playing offense instead of just playing defense or coasting.” – Khalil
“If you’re always playing offense, you’re keeping your pipeline full and you’re avoiding the vicious sales cycle..” – Khalil
“Good marketing allows people to qualify themselves and answer those questions on their own.” – Khalil
“You’re getting busy because you’re saying “yes” to any job that comes your way.” – Khalil
“If you have no budget, you need to be increasing your prices because you’re not charging enough.” – Khalil
“You need to fire yourself so you can work on your business instead of in your business.” – Khalil
“By working on marketing and your business, it will free up more time in your business because things will be more streamlined.” – Khalil
“Whenever you’re able to sell easier and faster you’re going to be able to have more money and less stress.” – Khalil
“If you’re a contractor needing marketing help with what we talked about in today’s episode, check us out at benali.com.” – Khalil
Resources
Need Marketing Help? We Recommend Benali
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