043 - Grow with NO
Telling customers “no” is actually an amazing thing to do for your business. No, I cannot answer your call when I’m with my family on the weekend. No, I will not continue to accept your late payments. No, I won’t continue to exert energy into a client that doesn’t respect me the way I respect them. Learn how to grow by saying “no” with this short episode.
Show Notes
Learning to say “No.” (1:34)
The 80/20 Rule. (3:00)
The risks of not saying “No.” (4:40)
Why you need to try it. NOW. (6:00)
Quotable Moments
“He was determined to replace the slow-paying, time-wasting, complaining-making, call-you-at-home-on-the-weekend clients with clients who would be loyal and that he enjoyed working with.” –M
“My client increased his margins by saying no from 25 to nearly 50%.” –M
“80% of our problems come from 20% of our clients. Have you ever considered at least saying no to that 20%?” –M
“Customers of the wrong kind consume our time, they tie up our limited resources, & they tie up the capacity of our facilities.” –M
Resources
“Grow With No” free resource
Future-Proofing Your Business by Troy Hazard
They Ask, You Answer by Marcus Sheridan
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