029 - The Purpose of Business

What is the purpose of business? Is it to increase sales? To make a profit?

Listen to the episode to find out.

Show Notes

  • There are many subjective reasons to go into business. (0:47)

  • There’s only one objective reason to go into business (1:15)

  • We all think that the cycle of business makes sense, so why don’t we act like it? (2:45)

  • Profit isn’t enough. (3:20)

  • The purpose of business is not sales, not profit, but to turn cash into more cash. (6:11)


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030 - Get Paid with Jan Reeves

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028 - Stop the Spinning Top: Creating a Strategy for Growth with Chad Board