107 - Software Q/A

Do you want to know the software essentials to building a successful marketing foundation for your business? Well, we’ve heard your questions about how to choose the right software and this episode has the answers! If you’re struggling to make the shift from paper to software in your business, find the best and most affordable option, or maybe even frustrated with your lack of knowledge on operating the software – this episode is for you. Oh, and if you’d like to talk specifics for your business, this marketing agency is all ears.

Show Notes

  • 00:00 - Intro

  • 00:37 - What Tech Stack Is

  • 02:00 - I Hate Monthly Fees. What Do I Do?

  • 02:40 - How Do I Know What’s Essential?

  • 03:49 - How To Know If A Costly Software Is Worth It

  • 06:05 - How To Build A Marketing Framework, On Budget

  • 07:04 - Non-Basic Benefits Software Can Provide


Quotable Moments

  • “A tech stack is the concoction of key softwares that you use to run your business efficiently. These could be softwares for project management, sales, or CRM – whatever functions support your business.” – Khalil

  • “As software goes, nothing’s essential, if you’re just a one-man shop, or even if you have lots of employees and you’re in a paper system, you don’t really need software.” – Khalil

  • “In my opinion, an essential software would be something to help you manage projects and bill customers, like QuickBooks. Another essential would be something to help you stay organized, like Google workspace.” – Khalil

  • “Oftentimes, depending on your specific need, you can find plenty of cheaper softwares to do the job you need. You just need to do the research to find the best fit.” – Khalil

  • “If you’re looking for a good software, go out and look at what other people are using in the industry.” – Khalil

  • “Good marketing costs.” – Khalil

  • “Incorporate your software sooner rather than later. The longer you wait, the harder it is to get into the habits of adopting using these tools efficiently.” – Khalil


Resources


More from Martin


More from Khalil


More from The Cashflow Contractor

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108 - An inflation Explanation

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106 - Vitamins vs. Medicine